bob   Blog   January 30, 2012  

Treating Your Business Like a Business

I’m a huge fan of goal setting. As 2011 drew to a close, I pulled out my MacBook Pro and wrote up goals for 2012 in several key areas: family, financial, business, leadership, fitness, spiritual, just to name a few. I’ve placed those goals in a place where I’ll see them every morning and keep them in mind. I’m sure many of you have done the same.

Recently I was reminded of the importance of “treating your business like a business.” As I reflect on my business goals one month into 2012, I realize I have to keep this principle clearly in mind: treat my business like a business. If I don’t, I’ll merely have an expensive hobby.

Are you treating your business like a business? Would others—clients, customers, colleagues, employees—agree? Take a look at how you communicate to your target audience. Do your communication tools say that you are taking your business seriously?

If you would like a FREE analysis of your communication strategy to check your communication tools and see if you’re treating your business like a business, contact Eternal Design. We’ll review your business collateral, your web presence, your use of social media, and how you’re leveraging the use of video marketing, and offer suggestions for you to take your business to the next level—and perhaps start “treating your business like a business!”

To learn more, contact Eternal Design today!

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